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What is McDonald's Safety Campaign?

'McDonald's Safety Campaign' was launched in September 2015 to settle an advanced safety culture in the industry and raise safety awareness in the employees.

Starting from 2016, McDonald's has jointly performed a variety of activities such as training riders together with the Seoul Metropolitan Police Agency, promoting transportation safety-oriented cultures, raising transportation safety awareness. Besides, McDonald's took both pedestrians and drivers into consideration to adopt safety facilities in advance and promote safe drive-thru cultures. Furthermore, as of 2019, McDonald's held a participation campaign based on the drive-thru system for drivers and pedestrians to be aware of traffic safety in their daily lives and to promote safe transportation culture within the region.

McDonald's and Seoul Metropolitan signed a MOU on the 'Safety Campaign.'
McDonald's had a MOU ceremony to establish safety-oriented cultures in cooperation with the Seoul Metropolitan Police Agency on November 15, 2016.
Since then, McDonald's has conducted safety training programs for McDelivery riders by regions jointly with Seoul Metropolitan Police Agency, Seoul Gangnam Police Station, Busan Jin Police Station, and Busan(Korea) Occupational Safety and Health Agency. McDonald's held an agreement ceremony to establish safety-oriented cultures in cooperation with the Seoul Metropolitan Police Agency on November 15, 2016. Since the MOU ceremony, McDonald's has spread the safety of the McDelivery and McDrive platform and also unrolled diverse activities for expanding safety-oriented culture.
Signed a MOU on 'Safety Campaign.'
On June 3, 2019, McDonald's signed a MOU with Seoul Volunteer Center and LOUD, a research center for public communication to expand transportation safety-oriented culture.

For the effective implementation of the campaign, McDonald's developed 'Safety' pictogram icons for the 3.3.3 message (▲stop for three seconds ▲watch out for three places ▲ 3km/h), speed limit sign, and pedestrian crossing sign, all of which are slated to be installed at McDonald's restaurants nationwide. Besides, McDonald's is planning to cooperate with Seoul Volunteer Center to raise people's awareness of the 'Safety Campaign' in Seoul.
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Kim Ji-woong, Manager at DT store in Namak, Mokpyo story

Kim Ji-woong, Manager at DT store in Namak, Mokpyo

My self-esteem that evolves

When I started working here, I thought McDonald's was just a place where I would do my part-time job. That’s it. Now, McDonald’s is more than that since I’ve been here for 16 years.

Diverse experiences here at McDonalds have led me to think that McDonald’s is a company that always leads new attempts, and changes. McDrive, McDelivery, and the latest Future Restaurant.

As I have continued trying various new things and making changes, I could feel proud of being "first" while working here at McDonald’s. McDonald’s changes are my sense of joy and pride. I will never stop leading such new changes.

Kim Ji-woong, Manager at DT store in Namak, Mokpyo

Kwon Young-mi, Crew at Kyunghee university store story

Kwon Young-mi, Crew at Kyunghee university store

My own secret of being passionate every day

It was not that easy living a life with night and day flipped around as I work the night shift.

But as a 'mom' and a 'wife,' I decided to work harder not to forget to be a 'neighbor' and a 'friend' to customers.

Now I’ve become more like an older sister of the restaurant after all these years of trying to embrace the changing system positively and quickly.

The crew members, my colleagues say that my passion inspires and motivates them to change and grow together.

So, I am going to work with a bigger passion for myself, and the customers tonight.

Kwon Young-mi, Crew at Kyunghee university store

Lee Ji-hyeok, Rider at Mia Station Store story

Lee Ji-hyeok, Rider at Mia Station Store

A person who delivers happiness

I thought that the way I view my work would make customers think differently.

Rather than just thinking 'I am doing this because of the money, I need to do this for money,' I decided to think 'I am doing this because I want to deliver happiness to people.'

That was the moment when I approached my job with a changed point of view. After that, I started to appreciate working, and this positivity also spread to customers somehow.

So here I am, working with gratefulness and joy. I will do my best to deliver much more happiness.

Lee Ji-hyeok, Rider at Mia Station Store

Lee Na-ra, Crew at Seokchon Store story

Lee Na-ra, Crew at Seokchon Store

Changing myself beyond McDonald’s

As I became a 'service leader' and had to contact more customers this year, communication with customers became vital.

It was very awkward and challenging at first. However, the more I worked, the more I wanted to hear compliments from customers that the employees at this store are kind. Since then, I have done my best to smile all the time while I was working.

And amazingly, I started to enjoy working. What was more, customers knew that I changed positively and welcomed me with a smile, which made me very happy.

The desire to do better and hear compliments brought a change not just to McDonald’s but more importantly to myself.

Lee Na-ra, Crew at Seokchon Store